The sauce you need to take your business to the next level Statistics show only 3% of small businesses generate over $1 million dollars. Have you thought about how those companies do it? It does not happen overnight. Most entrepreneurs spend years working long hours to reach the success they have today. It take years of trial and error to figure out the sauce you need to take your business to the next level. Are you ready to get started on building your money machine? Quick Summary Building a successful business is powerful. You want to find a simple model and make it … [Read more...] about The Money Machine!
Great Stories Sell. In the competitive contracting business, if you want to stand out, you need to be able to tell a great story. Consumers these days are more emotionally connected with the products and services they buy. Let’s take a look at an example of the company Geek Squad, a subsidiary of Best Buy. Founder of Geek Squad, Robert Stephens, started out fixing computers as a way to pay for college. He would ride a bike to customers' homes and resolve any computer related problems they had. Stephens didn’t have a marketing budget at all. So, he turned to YouTube and started making … [Read more...] about Content Marketing: It’s All About Your Story!
Imagine The Possibilities! Imagine your business having the best reviews online. Having the best customers raving about your product or service. Having the best employees who will go the extra mile. You can have it all! We will provide some insights into the customer journey and to build the best customer experience. Source: http://customerthink.com/ Let's start with the first step: 1. Awareness The first stage of the customer journey begins with the awareness of a need or a problem. During this phase, your customer is looking for a solution. They have out of town guests … [Read more...] about The Buyer’s Journey
Your Path to Building a Great Team Let’s face it, as business owners, we struggle with this issue regularly and the complaints are the same; I can’t find the right person for my team. My product/service is suffering because my team is not properly trained." So, have you asked yourself, what does it take to build a great team? Building a great team is more than simply hiring the right people. Let’s start with the first step in our journey to building a great team Relationships and Camaraderie The most important thing you can do early on when building your team is look … [Read more...] about Squad Goals: CSA Edition
Marketing Your Contracting Business Is Not Easy. If you're in a contracting business that is seasonal, you know there is going to be a point in the year when your phone stops ringing. When business is good, it's good. But when that lull period is about to come, you begin to get a pit in your stomach dreading this years lead-famine. It's similar to the ancient days when the dry season would come and all the food they harvested during the rainy season was what they had to survive on. Now imagine you're that same farmer in 800 BC and the rainy season wasn't as fruitful as you had hoped and … [Read more...] about Top 3 Marketing Things To Do Now In Your Contracting Business